What is Kickforward™?

Brightside delivers unbiased financial health solution for employees

Unlike financial services companies Brightside doesn’t make any money from consumers on financial products such as loans, interests on savings. This helps us always stay on the side of the consumer and focus on the best options for them.

Financial Assistants present the best solutions for the unique situation of the consumer

Brightside services analyze the pros and cons of each financial solution based on the unique needs and the financial situation of the employee. Financial Assistants are 100% aligned with the consumer to create the biggest positive impact on their finances.

Referral fees from Brightside partners are passed to the consumers via Kickforward™

Brightside Financial Assistants help their clients manage all their money related decisions. Financial Assistants help employees refinance and pay off debt through partner financial products and any dollar received through referral fees on financial products are not kept by Brightside Benefits but rather passed into a savings account of the employee. This ensures that Brightside services are always unbiased and financial solutions are always designed to maximize the dollar impact for the employee.