Brightside vs. Traditional Financial Coaching: What’s the Difference?

Financial coaching has become a staple in many employee financial wellbeing strategies, with nearly half of employers surveyed by EBRI saying they offer it. Yet many employers don’t recognize that this model is only suited for a small fraction of their workforce – the 30% of employees who are financially healthy. Keep reading to learn why […]
Health Equity and Financial Health: The Link Employers Can’t Ignore

Many employers have made bold commitments to health equity in recent years, investing in mental health, addressing social determinants of health (SDOH), and building more inclusive benefits packages. In fact, Brown & Brown estimates that 95% of employers have adopted at least one strategy to improve health equity among diverse employee populations. Yet one key […]
Brightside Named to Inc.’s 2025 Best Workplaces List

Annual list recognizes the businesses that set the standard for workplace success and awards excellence in company culture. Brightside, the only Financial Care solution for employers, has been named to Inc.’s annual Best Workplaces list for the third consecutive year, honoring companies that have built exceptional workplaces and vibrant cultures that support their teams and […]
Less Employee Financial Stress, Fewer HR Challenges

HR Executive’s 2025 report reveals that 76% of HR professionals said their stress is rising – and for good reason. HR leaders today are carrying the weight of the entire employee experience, while juggling tighter budgets, leaner teams, and growing concerns about safety incidents, turnover, and burnout. Providing employees with a benefit that addresses their […]
Traditional Employee Financial Wellness Programs Are Failing. Here’s Why.

Every year, nearly $90 billion is invested in employee workplace wellness programs, according to Financial Health Network’s “Wellbeing in the Workplace” report. Yet, just 30% of employees are financially healthy – the lowest level seen since 2019. On top of that, the World Health Organization estimates that employee financial stress still costs employers around the […]
Why Student Loan Support Can’t Wait — And How Brightside Makes It Count

For years, student loans were paused. Conversations around them went quiet. But now that repayments resumed — and student loan collections have restarted — the financial impact of student loans is hitting employees and their employers hard. Not only have shifting policies left more than 43 million Americans who owe over $1.6 trillion in student […]
Why Financial Care is Critical to 401(k) Savings Success

In 2022, Americans’ financial health declined for the first time in five years. Between 2023 and 2024, several key financial health indicators got even worse. Today, 70% of Americans are considered financially unhealthy and seven out of 10 Americans are living paycheck to paycheck. Despite that the 2024 Employee Benefits Research Institute (EBRI) Survey revealed […]
Tight Employee Benefit Budget? Prioritize Comprehensive Financial Support

Many benefits leaders are sharing the same reality right now: employee benefit budgets are tightening, economic uncertainty is high, and there’s organizational pressure to demonstrate clear, measurable ROI from every dollar spent. That’s why it’s critical to address one of the biggest drivers of poor outcomes across the board: financial illness. It causes employees to […]
Why the Next Big Win in Benefits Is Solving Employees’ Everyday Money Problems

With nearly 80% of workers concerned with basic expenses such as groceries and childcare, regardless of income, more employers are prioritizing benefits that help employees navigate and find solutions for their real financial needs: everyday money problems. In fact, about half of employers plan to have a comprehensive financial program in place by next year. […]
9 Ways to Measure if Your Employees’ Financial Health is Improving

Employee financial health isn’t just about individual wellbeing—it’s directly tied to productivity, retention, healthcare costs, and workplace safety. Despite the rise in employee financial benefit options, many HR leaders struggle to determine if their efforts to improve employee financial health are working. Here are nine metrics HR leaders can monitor to gauge whether financial wellbeing […]